The Playbook for Turning Your Business Into an Enterprise That Runs Without You.
For the owner who's already proven they can build a business, and is ready to build something bigger.
Brad Sugars — Founder of ActionCOACH, the World's #1 Business Coaching Organization
Here's What Nobody Tells You
About Scaling Past $1M:
You've done what most entrepreneurs never do you built something real.
But now you're facing a different kind of problem.
The harder you work, the less the business grows. Your best people are burning out. Decisions still funnel through you. And somewhere between $1M and $10M, you hit a ceiling you can't effort your way through.
Ask yourself honestly:
If you disappeared for 90 days, would the business grow, stall, or struggle?
If the answer isn't "grow" you don't have an enterprise. You have a job with employees.
Most businesses stall between $3M and $10M. Not because of incompetence. Not because of market conditions. Not because of bad teams.
They stall because the owner is still running a $1M operating system inside a business that needs a $10M one.
Scale doesn't break because of incompetence. It breaks because of outdated operating assumptions.
Introducing The $10M Business Playbook
The framework for transforming a business into an enterprise is predictable, repeatable, leader-led, and system-driven.
An enterprise is not a bigger version of your current business.
An enterprise is a fundamentally different thing:
• Predictable
• Repeatable
• Leader-led
• System-driven
• Not dependent on one person
This playbook gives you the exact framework I've developed across 30+ years coaching over 100,000 businesses in 80+ countries , the operating system for building a business that doesn't need you to function.
What Got You Here Will Kill You at $10M — Why the habits, mindset, and operating model that built your first million are now your biggest liabilities
The CEO Job Description (For Real This Time) — The 4 jobs of a $10M CEO: Direction, People, Capital, Culture, and nothing else
ABoS at Scale — How to move from founder control to profitability discipline across every department
The Five Disciplines — Strategy, Business Development, People, Execution, and Mission, the architecture of every $100M business
Systems That Scale — How to build a business that runs without you, so you can work ON your business instead of IN it
Execution at Scale — How to make consistency your competitive advantage when complexity is working against you
Backed by 30+ Years of Results
Implemented by 100,000+ businesses worldwide
Coaching 18,000+ businesses every week
Operating in 80+ countries
World's #1 Business Coaching Firm since 2004
98% client recommendation rate
See What Business Owners Are Saying
Watch real client stories and results from business owners who created more clarity, structure, and growth.
Inside The $10M Business Playbook, You'll Discover:
WHAT GOT YOU TO $1M WILL KILL YOU AT $10M
The skills that built your business are now the ceiling holding it back.
Learn why hero-based leadership creates fragile businesses, why founder-driven growth has an expiration date, and the specific shifts in thinking, operating, and leading that separate business owners from enterprise builders.
THE CEO JOB DESCRIPTION (FOR REAL THIS TIME)
At $10M, the CEO has 4 jobs: Direction, People, Capital, and Culture. That's it.
Discover why most founders are still doing $50/hour work inside a business that needs $5,000/hour decisions — and how to restructure your role so the business scales around leadership, not around you.
THE $10M GROWTH FLYWHEEL
Growth at scale isn't about working harder. It's about building a machine.
Learn the four interconnected forces, Marketing, Sales, Retention, and Momentum, that create compounding growth, and why most businesses stall because they're only doing one or two of the four.
BUILDING AN ASSET, NOT JUST A BUSINESS
The skills that built your business are now the ceiling holding it back.
Learn why hero-based leadership creates fragile businesses, why founder-driven growth has an expiration date, and the specific shifts in thinking, operating, and leading that separate business owners from enterprise builders.
LEVERAGE DOING THE WORK ONCE AND GETTING PAID FOREVER
Most owners are trading time for outcomes in every area of the business.
Discover how to build leverage into your model, systems that repeat, teams that replicate, and IP that compounds, so the business grows without requiring more of you.
AVOIDING THE PLATEAU, WHY MOST BUSINESSES STALL AT $3-$10M
The $3M to $10M range is where most businesses get stuck, permanently.
Understand the specific traps that cause plateaus at this stage, the outdated operating assumptions hiding inside your business, and the decisions that separate companies that break through from those that stall out.
Get The Complete $10M Business Playbook FOR FREE
Here's everything you get:
The Complete $10M Business Playbook (10 chapters)
The Enterprise Transformation Framework
The CEO Job Description Blueprint
The $10M Growth Flywheel Model
The Leverage and Asset-Building Framework
Bonus: 30+ Years of Enterprise-Building Wisdom Condensed
Total Value: $97
Today's Price: FREE
Instant digital delivery. Start reading in 60 seconds.
About Brad Sugars
Brad Sugars is the Founder, Chairman, and President of ActionCOACH, the world's number one business coaching firm with over 1,000 offices in 80+ countries.
A multimillionaire by age 26, Brad has spent 30+ years teaching entrepreneurs one simple truth:
"A true business is a commercial, profitable enterprise that works without you."
His mission: World abundance through business re-education.
His vision: A coach in every business.
The $10M Playbook contains his complete framework for building businesses that give owners more time, more money, and more life.
